Ekbote Furniture and Projects stands as the parent entity of one of Pune’s most respected legacy businesses, the Ekbote family enterprise, which has been shaping interiors and furniture design for over five decades. Spanning across three major verticals, Hospitality Interiors, Residential Interiors, and Timber Homes, the organization has been synonymous with craftsmanship, reliability, and timeless appeal. As the group expanded its presence across diverse design and build domains, the need for a consolidated identity became essential. The brief was to design a unified visual mark that could encapsulate the company’s multi ‐disciplinary expertise while preserving its heritage of trust and excellence. The goal wasn’t merely to design a logo but to create a symbol that represented the synergy between structure, space, and spirit, the essence of their work. Ekbote Furniture and Projects operates at the intersection of design intelligence and artisanal skill, offering end ‐to ‐end experiences that connect architectural environments, furniture aesthetics, and human comfort. The new identity was envisioned to anchor these multiple streams under one credible, cohesive brand system. It had to be instantly recognizable yet timeless, carrying forward a lineage of over fifty years while preparing the business for the next generation of growth. The resulting identity brings together the brand’s structural sensibility and emotional warmth, a visual mark of trust, scale, and enduring craftsmanship.
The Ekbote Furniture and Projects logo is a distilled synthesis of the brand’s three verticals, interiors, furniture, and timber homes. The design concept translates these into symbolic forms: a house for structure, a chair for furniture, and a light representing interior design. These elements merge into a unified abstract mark, a house illuminated by a downward ‐cast light resting on a furniture form. The geometry feels deliberate yet effortless, balancing precision with clarity. The use of blue conveys trust, depth, and reliability, while the soft vanilla accent adds warmth and familiarity, echoing the tones of natural timber. Bold yet approachable, the logo captures the essence of a legacy brand evolving with modern simplicity, timeless, functional, and deeply rooted in design sensibility.